THE PROJECT:  Kathy Robinson is a woman of many talents and experiences and her book The Athena Principles brings all her talents and all her experience as a Fortune 500 executive and her work as a life coach and a writer. She has both a singular and multifaceted focus that allows her to shift back and forth between micro and macro view, and this project needed all of that.

We began with her print book and we ended up working on an e-book, an audible and her website.