If you are:  a writer, an artist, a small business owner, a creative entrepreneur or a publisher who’s committed, passionate & excited about your work —

You’ll totally enjoy working with me: a graphic designer, illustrator and art director who specializes in working collaboratively with other creative professionals to bring your projects to life.

My Design Services include:

Dust jacket design for  Moving Water  by Christine Mason Miller.

“From the moment of our first phone conversation, I felt seen, heard and completely taken care of by Liz. By the time that initial consultation was over, I didn’t feel like I had hired a designer, I felt like I had hired a collaborator and friend to not only realize my vision, but to take it and expand it to its highest possible outcome. Throughout my book project, Liz was always open, kind, inspiring, patient and perhaps above all, always had the ability to ease my most fragile and frayed nerves (not an easy task!). I would recommend working with Liz to anyone and in fact, I have! I can’t stop talking about how quietly powerful, endlessly talented, empathic, intuitive and just plain brilliant she is! I can’t wait to make another book just so I can work with Liz again!”

Natalia Zukerman
Artist, Magic Maker, Craftivist

So, how do you know if we’re a good match?
How do you decide if I’m the designer or illustrator for you?

I’m dedicated to working with clients where there’s good rapport and understanding because in my experience that is the most important part of working together. Read the list below to see If we’re a good fit:

  • You’re excited to work collaboratively to create the very best solution for your project;

  • You want to work with someone who’s willing to explore until the perfect solution is found;

  • You enjoy people who like to keep the level of thinking high;

  • You want to have fun and feel engaged;

  • You appreciate honest dialogue that’s kind, helpful and directed;

  • You appreciate focus and clear project parameters;

  • You understand that great design doesn’t happen with the click of a mouse;

  • You are as certain of the one-of-a-kindness in your work, as I am of mine.



“Liz Kalloch is a joy to work with. She has a wealth of knowledge constructing websites that are not only aesthetically brilliant, but highly functional. Liz has a warmth about her that makes collaboration easy and fun. In addition, Liz works tirelessly to bring your online vision to life. I couldn’t be happier with my website and would highly recommend Liz to anyone looking to create or remodel their online presence.”

Dave Noble, singer. songwriter.

Clouds on Water website

A Look at the Design/Illustration Process:

1. Getting to Know You We’ begin with a 30 minute consultation call and we’ll talk about your work, your business, your time line {and mine} pricing and payment schedules. After we’ve spoken I’ll send you a questionnaire to fill out. Once we’ve agreed to work together, details are finalized, contracts are signed and a 33% deposit on the project is made.

2. Exploring Your Project I’ll ask you to spend some time pulling together visual inspiration on a private Pinterest pin board. You’ll fill the board with type, colors, and imagery that you feel is in line with your project, your brand {if it applies} and your overall aesthetic. Your pin board will give me a place to start listening to your story.

3. Defining Your Project Now it’s my turn. After I review all of the information you’ve given me I’ll put together a Creative Brief. It will set the stage and define an overall design direction and color

palette for your project. After we’ve had a chance to discuss the Brief and fine-tune the details, I’ll create a design strategy and start the design process: brainstorming ideas, sketching and creating digital concepts.

4. Create Create Create I’ll create several design options {the number of options will be agreed upon at the contract stage} for you to review for our first deadline and then it’s your turn to provide honest, detailed feedback. We’ll discuss the designs that you’re most drawn to and then we’ll choose the final design direction and discuss adjustments, alterations and revisions to that design.

5. Wrapping the Party Once we’ve completed the revisions, and I’ve delivered a final design for your project, it’s time to wrap up loose ends. You’ll be billed for the remaining balance and as soon as your final payment is received, you will receive your packaged project files.


“When I redesigned my website, I knew I wanted to use watercolor to convey not only a timeless look and feel but also more complex concepts that are essential to my teaching and business. Liz helped bring all of this to life with a variety of creative and insightful ideas and options. I couldn't be happier with the final result!”

Anna Guest-Jelley founder & ceo of Curvy Yoga